A creative team of visual strategists at JPL, known as “The Studio,” created the poster series, which is titled “Visions of the Future.” Nine artists, designers, and illustrators were involved in designing the 14 posters, which are the result of many brainstorming sessions with JPL scientists, engineers, and expert communicators. Each poster went through a number of concepts and revisions, and each was made better with feedback from the JPL experts.
David Delgado, creative strategy :
The Grand Tour is the route the Voyager 2 spacecraft took to visit all four outer planets. We imagined this would be something people might want to repeat, since it’s a flight plan that’s possible every 175 years or so, when the outer planets are arranged just right. In the future, it might be considered “quaint” to experience a gravity assist.
Joby Harris, illustrator:
Style-wise, the design came from some references we looked at from transparency overlays from the 1960s. It initially had a black background, but we inverted it and the design just clicked.